Make it work and make it slick! Grapplers Delight came to us with a clear brief, build us a full-featured, highly configurable shop and make it look great. Done and done.
Project Details
We developed a new online shop for Grapplers Delight to help with the expansion of this growing sports apparel retail business. Our goal was to build on Grapplers Delight’s legacy site, which had been developed as a static HTML site rather than as an ecommerce system.
Goals
- Create a shop using ecommerce software with a full-featured back office
- Create a shop using ecommerce software with a highly configurable and adaptable frontend
- Support all conventional ecommerce functionality (product and customer management, payments, shipping and so forth)
- Full control over management of catalogue
- Develop a sophisticated corporate identity
- Search engine optimised product listings
- Establish a strong web presence for Grapplers Delight
Implementation
- PrestaShop ecommerce system for all functional requirements
- PrestaShop theme design developed in concert with our preferred design partner Collaborative Thought
- Custom PrestaShop theme built using CSS, HTML, PHP and TPL
- Installation and configuration of two shops – Production and Testing
- Domain optimisation and email set up
- Import of start-up catalogue including search optimised product information
- Facebook Page and Twitter account setup