MRS FOX is a sister business of our client, Fine Art Valuation. Owned and operated by Jane Fox, MRS FOX is a fine furniture shop and art gallery in Great Dunmow, Essex. Based in a gorgeous 400-year-old barn in the North Essex countryside, MRS FOX buys, sources and sells authentic 20th Century pieces from leading designers and artists of the time.
Well executed, professional and organised. Gave me exactly what I wanted and worked well as a team to achieve fab results.– MRS FOX
MRS FOX is a local brick and mortar business and does not sell its pieces online. However, we needed an ecommerce site to drive leads and interest. Therefore, we a premium plugin to pop Woocommerce into ‘catalogue mode’. In this way, we kept all the great product display but skipped the cart and account functionality. Moreover, we added a custom ‘Enquire’ button on all pieces, rather than ‘Add to cart’.
This was crucial. MRS FOX operates by appointment only. So, we really needed an easy way for leads to:
- Contact the business about particular pieces
- Know that they must book to view the showroomBook online
Thus, we integrated with Calendly in order to offer bookings via phone or online. Altogether, the site aims to increase leads and reduce barriers to in-store visits.
MRS FOX chose our ecommerce package.
- Relaunch website with a new design
- Refresh and reorganise content
- Search optimise content
- Display pieces clearly and consistently
- Communicate clearly how and why to book a viewing
Images reproduced by permission of MRS FOX.