Red Pin Development is a contracting firm based in Rochester, NY. We were lucky enough to meet the three friends who founded Red Pin when we re-located to the area. Jon, Matt and Jason bring quality craftsmanship to renovations, big and small, in the Greater Rochester area. We had the pleasure of working with them to launch their first website. With a clear sense of its brand, services and mission, Red Pin was a joy to work with. We developed a site that looked right and communicated the right information for their business. Great looks are matched by great performance, and this site was fully search optimised to compete in crowded keyword spaces. The perfect combination of beauty and brawn to promote and expand their business.
Project Details
Goals
- Launch beautiful, easy-to-use website
- Minimal, modern design
- Strong lead generation
- Great support for SEO
- Development of content for search
- Domain email
Implementation
- WordPress Content Management System for functionality
- SEO optimisation of all content from pages to products to images
- Configuration of G Suite products
- Professional configuration and customisation of Monochrome theme from StudioPress
- Quick contact forms on all pages for lead-generation
- Integration with social media, especially Instagram
